Is your business making enough profit? GMD’s goal is to increase the size and scale of the business by exploring new markets and creating mutually beneficial partnerships. Business development has diverse applications depending on what industry or size of the company you are working in. GMD’s successful Business Development strategy requires a deep understanding of the industry, competitors, and market trends, as well as excellent communication and negotiation skills. Every effort (attanding trade shows, networking) involved in business development is an activity that helps make a business better. Business development is a strategy used to find new prospects and nurture them to help drive business growth. Your overall business strategy is the context for your brand building strategy, so that’s the place to start. If you are clear about where you want to take your firm, your brand will help you get there. Business development is not just about increasing market reach and sales, but improving the bottom line. GMD’s business development activity provides a holistic approach to growth, covering all the essential elements needed for sustainable and continuous expansion.

Business development is not sales, it helps improve sales; it is not marketing, but it improves marketing. Does an international business expansion require a new facility in the new market, or will all the products be manufactured in the base country and then imported into the targeted market? Does the new market require a customized – or altogether new – version of the product? Will the shipping of a product require a dedicated courier service? Will the company partner with an established retail chain for retail sales? What are the costs associated with these engagements? GMD’s business development team works through these questions with your company.